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WhatsApp Wrapped: your chat, told as a story

Like Spotify Wrapped, but for your conversations

By Chantal, founder of EM Keep -

EM Replay turns one WhatsApp chat between two people into an interactive story you tap through: how many messages you've sent each other, your busiest month, your top emoji, the hour you talk most and your longest streak. You make it from a chat you export from WhatsApp, it's made on your device, and your first 2 Replays are free.

Spotify Wrapped tells you which songs you played on repeat. EM Replay tells you which words you said on repeat, because some of our favourite repeats live in our conversations: the chat with a best friend, a partner, a mum or a sister.

Three example EM Replay screens: a cover titled Ten Years of Us, the phrases a chat said again and again with how many times each was sent, and the chat's personality, The Night Owl
An example Replay, made from a made-up chat.

What's in your Replay

  1. How many messages you've sent each other. Guess first, then watch the real number land.
  2. Your busiest month, and the single day your chat was busiest of all.
  3. Your top three emoji, and how many times each one was sent.
  4. Your golden hour: the time of day you two talk the most.
  5. The words you both use, and the ones that are only yours.
  6. Your longest streak: the most days in a row you talked without missing one.
  7. Your chat's little habits: who usually starts the conversation, who usually replies faster, who says goodnight more.
  8. Milestone stamps your chat earned along the way, like your 10,000th message.
  9. A playful personality for your chat, like The Night Owl or The Voice Note Duo, worked out from simple counts in your messages.

Every number comes from the messages in your export, so the more your export holds, the more there is to find. You can make a Replay of everything in the export or of a single year.

Make it yours

Give your Replay its own title and a dedication, and pick up to four phrases to count. We want your Replay to feel like you and your chat, so you choose what gets counted: your inside joke, your nicknames for each other, or how many times 'I'm proud of you' was said. Then choose a look. All of this is included in your free Replays.

How to make your WhatsApp Wrapped

  1. Export the chat from WhatsApp. On iPhone, open the chat, tap their name, then 'Export Chat'. On Android, open the chat, tap the three dots, then 'More' and 'Export chat'. Without media is fine. Menus can differ a little between versions.
  2. Open EM Replay and sign in or create a free account.
  3. Choose the exported file. EM reads it in your browser and works out every number there.
  4. Tell it which one is you, add your personal touches, and play your story.
  5. At the end, pick your favourite cards and save them as images or a video to share.

Need a hand with step one? Our guide on how to export a WhatsApp chat walks through both phones with pictures.

If an export looks shorter than you expected, our guide to missing messages and voice notes explains how to check how far back it goes.

Tip: If the export is saved in iCloud or Google Drive, open it there once first so it downloads to your phone. It reads much faster that way.

Is it private?

Your Replay is made on your device. When you add a chat from your phone, EM reads the file in your browser and works out every number there, so you don't need to upload the conversation to make your Replay.

If you choose to keep the chat in EM as well, it's saved like your other memories. Encrypted before it leaves your device. Only you can read your memories. Some supporting details stay readable, like message dates and times, so EM can bring the right memories back on the right day. Our privacy page lists them all.

Sharing is up to you too. The cards that show your actual words start unticked, so you choose what goes out.

A Replay for every kind of chat

Milestones mean so much, and nothing makes one more personal than the words and moments that came with it. Replay was made for exactly that. An anniversary. A best friend's birthday, with years of in-jokes in one story. Your first year together, in numbers. Long distance, with all the goodnights across the miles. And you don't have to wait for the end of the year: make a Replay whenever a moment calls for one. It makes a lovely gift, and a memory you share.

For a chat with someone you've lost

Some of the chats that matter most are with people who are no longer here. You can make a Replay of those too, and it's handled with extra care, with gentler words and a quieter look.

If you'd like to keep the chat itself safe as well, our guide to keeping the WhatsApp messages of someone who has died can help.

What it costs

Your first 2 Replays are free with a free EM account, no card needed. They include everything in your export or any single year, your own title, dedication and phrases, the Neon Pop and Keepsake looks, and every screen in the story.

After that, one Replay is €1.99, once. It also lets you choose your own chapter, from the day you met to the day you moved in, and all five looks, and you can change it as often as you like without paying again.

EM Premium (€2.99 a month or €24.99 a year) includes unlimited Replays with every personal touch, along with the rest of EM.

Make your Replay

Some conversations deserve to last.

Questions people ask

Is there a WhatsApp Wrapped?

EM Replay makes one for a single chat: you export the chat from WhatsApp and Replay turns it into a story of your messages, busiest month, top emoji, longest streak and more. EM is independent and not affiliated with WhatsApp.

How do I see my WhatsApp chat stats?

Export the chat from WhatsApp, then add the file to EM Replay. It works out your total messages, your busiest month and day, your top emoji, your golden hour, your longest streak and who usually starts the conversation, from the messages in your export.

Is EM Replay free?

Your first 2 Replays are free with a free EM account, no card needed, including your own title, dedication and phrases. After that, each Replay is €1.99.

Is my chat uploaded?

No, not to make your Replay. EM reads the file in your browser and works out every number there. If you choose to keep the chat in EM as well, its messages are encrypted on your device before they're uploaded.

Does it work with group chats?

Not yet. Replay is made for a chat between two people.

Does it work in other languages?

Most of the numbers work in any language: messages, busiest months, streaks and emoji. The screens about words are tuned for English for now, so in another language they can be less accurate.

Can I share my Replay?

Yes. At the end you pick your favourite cards and save them as images or a video. The cards with your words start unticked, so you choose what goes out.

EM Replay is made by EM and is not affiliated with WhatsApp or Spotify. Spotify Wrapped is a trademark of Spotify. WhatsApp's menus vary between versions and may change at any time.