Frequently asked
questions

Everything you might be wondering about EM - your privacy, your account, your memories, and the story behind the name.

Your privacy

Yes. Encrypted before it leaves your device. Only you can read your memories. Your messages, journal entries and voice notes are locked with a key that only your password, or your recovery phrase, can unlock. A few details stay readable so EM can find your memories each day, like the dates and times messages were sent. Our privacy page lists them all.

EM uses AES-256-GCM encryption - the same standard used by banks and security professionals worldwide. When you create an account, a unique encryption key is generated for you and wrapped with your password using PBKDF2, a key-strengthening process designed to resist brute-force attacks.

Your messages are encrypted in your browser before being saved anywhere. Only someone with your password can derive the key needed to decrypt your memories. EM never stores your password in a readable form, and never holds your raw key.

Yes, and you don't have to take our word for it. On a computer, you can watch exactly what your browser sends to EM while a chat uploads:

  1. Open EM in Chrome, Edge or Firefox on a computer and sign in.
  2. Open the developer tools: press F12, or right-click the page and choose Inspect. Then open the Network tab.
  3. Upload a chat from the Add page.
  4. Type "messages" into the Network tab's filter box and click one of the requests that appears.
  5. Open its Payload tab (called Request in Firefox).

Next to "encrypted_content" you'll see a long string of random-looking letters and numbers for every message, never your words. The same goes for who sent each one. What you will see as plain numbers are dates and times, because EM uses them to find today's memories without unlocking anything. Our Privacy Policy lists every detail stored that way.

No. EM never connects to WhatsApp directly. You simply export a chat as a text file and bring it into EM yourself. We never ask for your phone number, your account, or any personal information or permissions we don't need.

No. Your messages are encrypted in your browser before they're saved, and only your password, or your recovery phrase, can unlock them. So even if EM's stored data were ever exposed, your messages, journal entries and voice notes would stay unreadable. The few details stored readable, like the dates messages were sent, are listed on our privacy page.

If you think you've found a security problem in EM, please email hi@emkeep.com with "Security" in the subject. Tell us what you found and how to reproduce it, and please don't access or change anyone else's account while testing. Every report is read personally and answered.

Keeping your chats safe

Export the chat from WhatsApp as a .txt or .zip file - open the chat, tap the menu, choose 'Export chat', then 'Without media' - and upload it to EM. Once it's in, EM keeps the conversation for you, so you can come back to it whenever you like. It's still worth keeping your original export somewhere safe too, like iCloud Drive, Google Drive or your computer. The step-by-step guide under 'Getting started' covers iPhone and Android. To bring voice notes in too, export 'With media' and tick 'Include voice messages' when you upload. Voice notes are part of EM Premium.

Not the ones you've brought into EM. EM doesn't move your live chat to a new phone - what it does is keep an encrypted copy of the conversations you upload. Once a chat is in EM, changing phones, deleting WhatsApp or clearing your history won't touch it. Just sign in on any device and it's all still there. It's still worth keeping your original export somewhere safe as well.

Yes. EM groups a conversation by its name, so if two or three exports come in under the same name, they become one chat rather than several. All the messages are kept and nothing already saved is replaced, so you end up with the whole history of that person in one place, however many numbers it was spread across.

The name comes from the file name, not from inside the chat. So export each conversation, then rename the files so they match exactly before you upload them - for example three files all called 'WhatsApp Chat with Emma.txt' - and upload them one at a time.

That last part matters, because your phone will usually add a number to the second download and call it 'WhatsApp Chat with Emma (1).txt'. EM would read that as a different person and start a separate chat. If it spots one, it will say so before you import, so you can rename the file and try again.

Yes - that's the whole idea behind EM. Upload a chat once and it's kept for you, encrypted, for as long as you keep your account. No more scrolling back worried you'll lose something, or screenshotting a conversation before it's gone - it stays, and EM brings it back to you on the days that matter.

Yes. Export the chat from WhatsApp and upload it as you would any other. On the upload page, you can tick 'These are treasured memories of someone I've lost'. EM then leaves out its more playful fact cards for that chat and uses gentler wording. You can only choose this when you upload, so to add it later, re-upload the same chat, which never counts as a new one. Our guide to keeping the WhatsApp messages of someone who has died has more.

Getting started

1
9:41
Mom
Happy birthday!! 🎉
Thank you! ❤️
Miss you so much
Miss you too!! 💕

Open the chat

Open the WhatsApp chat. Tap the name at the top to open the contact info

2
9:41
Mom
Media, links, docs
Search
Starred messages
Export chat
Clear chat

Export chat

Scroll down, tap 'Export chat' → Without media, or With media to keep their voice notes (Premium)

3
9:41
TXT

Share via

✈️
AirDrop
💬
Messages
📧
Mail
📁
Save to Files

Save the file

Tap 'Save to Files' to save the .txt or zip export

4
9:41
EM
Drop your chat here
Import chat

Upload it in EM

Open EM, choose your file, tick 'Include voice messages', then tap Import

Export it as a .txt or .zip file directly from WhatsApp - choose 'Export Chat' then 'Without media'. The step-by-step guide above walks you through it for both iPhone and Android. For more detail, read how to export a WhatsApp chat. To bring voice notes in too, export 'With media' and tick 'Include voice messages' when you upload. Voice notes are part of EM Premium.

No. Exporting works whatever your backup settings, as long as the chat is still on your phone. It makes a fresh .txt or .zip file each time, depending on your phone. A short chat takes seconds, and a long one with media can take a few minutes.

If you've recently switched phones, check whether your chats transferred across before exporting - EM can only work with what WhatsApp still has.

Yes. WhatsApp exports work the same way on both platforms. EM runs in your browser, so as long as you can access the site and export a chat, it works - on any device.

Yes, though EM is designed with one-to-one conversations at its heart. Group chats will import and surface memories.

Up to 3 chats on the free plan, and up to 5 with EM Premium. A chat is one person or one group, with no limit on the number of messages. Re-uploading a chat you already have under the same name, for example to add voice notes, never counts as a new one, and deleting a chat frees up its place straight away. If you move from Premium back to free, nothing is deleted: the 3 chats you added first stay in Today, and the others wait on your Loved page until you upgrade again or remove one.

No, and you don't need one. EM runs in your browser and installs to your home screen like an app. On iPhone, open emkeep.com in Safari, tap Share, then 'Add to Home Screen'. On Android, your browser offers to install it. You'll also find this under 'Get the App' on your You page. On iPhone, daily reminders need EM installed first.
Your account

Yes. An account is what keeps your memories safe, encrypted, and available across your devices. Creating one takes under a minute - just an email address and a password.

Your recovery phrase is a 24-character code generated and shown to you once when you create your account. It is a backup of your encryption key - the only way to recover your data if you ever forget your password.

Write it down and keep it somewhere safe - a notebook, a secure notes app, or anywhere only you can access. EM never stores your recovery phrase in a readable form, so if you lose it, it cannot be retrieved.

Tap 'Forgot password?' on the sign-in page, enter your email address, and we'll email you a code. Enter the code, then your recovery phrase and a new password, and your memories unlock again.

Your recovery phrase is used to unlock your encryption key and lock it again under your new password. Without it, a password reset is not possible.

If you forget your password and have also lost your recovery phrase, your memories cannot be recovered - not by you, and not by EM. This is intentional: it means no one can ever access your data without both your password and your phrase.

Please treat your recovery phrase the way you would treat a house key. Store it somewhere safe the moment you see it.

If you lost your recovery phrase, but have your password, you can sign in and generate a new recovery phrase in your account section (You page).

EM stores an encrypted copy of your encryption key that can only be unlocked with your recovery phrase - but the phrase itself is never held by EM in a readable form. You are the only person who has it.

Your account is tied to the email address you used when you signed up. This is also where password reset emails are sent. If you are unsure which email you used, try signing in with the addresses you commonly use - EM will let you know if no account is found.

On your You page, choose 'Delete my account'. It's permanent and happens straight away: your chats, journal entries, voice notes and memories are all removed and can't be recovered. If you'd like a copy first, download your chats and journal entries before you delete. If you have EM Premium, deleting your account also cancels your subscription.
Your memories

Your messages are encrypted, but the date each one was sent is stored readable, so each day EM can find the memories that match today's date without decrypting anything. When you sign in, those memories are unlocked in your browser with your key. Our Privacy Policy lists every detail that is stored readable.

If EM doesn't find messages from today's exact date in a previous year, it looks back through the past 30 days for each of your conversations and surfaces the nearest date it can find - labelled clearly so you know when those messages are from. On the rare days when all your chats have been quiet for longer than that, EM will let you know gently. Your Loved page is always there to browse any conversation whenever you like.

It's where everything you love lives. Tap the heart on any card in Today and it's kept on your Loved page, under the name of the chat it came from. Your chats are there too, with the notes and fact cards you've kept. Diary entries that aren't linked to a chat are on the Diary page.

The Diary is your private space to write your own thoughts alongside your memories. You can write a diary entry from the Diary page, and link it to one of your chats if you like. Diary entries are encrypted the same way as your messages, so only you can read them.

Yes. You can turn on a daily notification that lets you know when your on-this-day memories are ready. Head to your account settings to enable it.

Yes. You can mark individual messages as kept memories by tapping the heart icon on your memories to keep them on your Loved page where you will be able to find them regardless of what day it is.
Voice messages

Yes. EM keeps the audio from your WhatsApp voice messages and plays it back inside the app, so you hear them rather than just seeing that a voice note was sent. It is part of EM Premium.

When you export the chat from WhatsApp, choose With media instead of Without media. That is the only version of the file that contains the audio.

Then, when you upload it to EM, tick 'Include voice messages' before you import. That box is what tells EM to keep the audio, and it is part of EM Premium.

Yes, and you don't need to delete anything first. Export the same chat again from WhatsApp, this time With media, and upload it with 'Include voice messages' ticked, which is part of EM Premium. EM matches it up with the messages you already have and attaches the audio to them, rather than importing the conversation a second time. Your hearts and notes stay exactly as they are.

The file will be a lot bigger, and the import will take longer, because the audio is being encrypted and uploaded one note at a time. EM shows you how far along it is.

It helps to keep the page open while it runs. EM asks your phone to keep the screen awake, but no website can keep working once you switch to another app.

If it does get interrupted, run it again. EM picks up where it left off instead of starting over.

No, and it cannot. Even when you upload a With media export, EM only ever opens the voice notes inside it. Your photos and videos are never uploaded and never stored anywhere in EM.

If you are on an iPhone running iOS 16.3 or earlier, check the small switch on the side of the phone. When it is set to silent it can mute playback in the browser, with no warning on screen. Newer versions of iOS handle this for you.

It is also worth checking your volume, and whether the phone is connected to headphones or a speaker you have forgotten about.

If it still won't play, use 'Report an issue' on your You page and EM will look into it.

Your data

Your memories are stored safely in EM, with your content encrypted. Clearing your browser cache, switching to a new phone, or reinstalling won't affect them - just sign back in and everything will be there.

Yes. Sign in with the same account on any browser or device and your encrypted memories will be right there. Your password is the key - so your data follows you, and only you.

Yes, any time. On your Loved page, tap the bin icon on that chat's row and confirm. The chat is removed from EM and its place frees up straight away. Diary entries you linked to it are kept.

Yes, if you choose to bring them in. Export your chat With media and tick 'Include voice messages' when you upload, and EM keeps the audio so you can play it back inside the app. It is encrypted on your device first, exactly like your messages, so EM cannot listen to it. Keeping voice messages is part of EM Premium.

Yes. On your Loved page you can download any chat as a text file, and the Diary page lets you download your journal entries. Everything is unlocked in your browser before it's saved, so it never travels unencrypted. Downloads don't include voice notes, hearts or fact cards.
About EM

EM is named after Emma - the founder's best friend, who passed away. The app was built in her memory, and in honour of every conversation worth keeping. The name felt right. It still does.

Most apps keep a chat so you can read or search it. EM brings the messages back to you, on the day they were first sent, in the years since. They're the real words and voice notes from your chat, never written or imitated by AI. EM was made in memory of a friend, so it's built to be gentle with chats that belong to someone you've lost.

No. Nothing in EM uses AI. Fact cards are counted from your chat by ordinary code, and searching for a day is plain text matching. Your messages are never sent to an AI model.

Yes. Every account starts free, with up to 3 chats, 2 journal entries a day, 43 types of fact cards, Take me back to a random day, and 3 word searches to start, then 1 a month. EM Premium is €2.99 a month or €24.99 a year. It adds up to 5 chats, voice notes played on the day they were sent, unlimited and longer journal entries, the full set of moods, all 60 fact card types, Take me back to a day you choose, and a word search every day. If you go back to free, nothing is deleted.

One person, Chantal, who built EM in memory of her best friend, Emma. It's made for people who understand that some conversations deserve to last.

Email hi@emkeep.com, or use 'Report an issue' on your You page. If you'd like a reply through 'Report an issue', add your email address, as the report doesn't include your account details.

Start with one chat, whenever you're ready.

Create your account